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A Lifetime of Passion For Photography

One of my earliest childhood memories is walking up to my dad and my aunt and announcing, “I’d be a good photographer.” They were surprised; there had been no context or preamble. When they asked me why, I faltered. I didn’t yet have the language to explain that I was framing things in my mind.

My dad was a serious amateur, and he gave me my first real camera: a Minolta SRT 101. I loved that camera madly, and still think of it fondly. (It died years ago, though I still have many of the lenses.) When I was 18 I took a “year off” of college, only to end up traveling the world for years with my Minolta: taking pictures, having adventures and building up my own style and vision.

I’ve been shooting professionally since 2000. I’ve shot up and down the state of California, all over the country and internationally. I’ve been an official event photographer for Yosemite National Parks. I’ve shot over 600 weddings, private events and corporate events. I still never fail to get excited for my next shoot. There are few things in the world I’d rather be doing.

As a photographer, my biggest passion is decisive moment. From a wedding or a family portrait session, to corporate events or professional headshots, I am always looking for that “moment”: when truth and excitement and beauty is blazing and on display.

I currently live in the San Francisco Bay Area with my wife, my daughter and two of our partners. I live in an area I love, with people I love, and do work that I am passionate about. I frequently feel like one of the luckiest people on the planet.

©Copyright 2014 Alex Schoenfeldt. All rights reserved. alex@schoenfeldt.com